by Sarah PJ White | Authentic Marketing, Business Storytelling
Storytelling is an essential part of your business marketing strategy. However, it’s also a topic that brings up a lot of fear around visibility, vulnerability and suitability of use. And this inevitably leads to a variety of excuses being voiced too. So if...
by Sarah PJ White | Business Blog
Blogging can contribute so much to your business. Whether it’s improved SEO results or an increase in your mailing list signups, blogging will get you results. But if you’re looking to use blogging in your business, you need to have the right mindset in place. The...
by Sarah PJ White | Business Blog
Do Virtual Assistants need to have a blog on their own site? It’s a question that’s asked A LOT. For many VAs, it’s seen as an unnecessary waste of their time. Not only do you have to set a blog up on your VA site, but there’s also the regular hassle of figuring out...
by Sarah PJ White | Business Mindset
There’s one thing that many online marketers do, that really gets my back up – they treat their clients as faceless cash cows. You see it in how they generally speak to their audience (or should that be, at their audience!), as well as how they train others...
by Sarah PJ White | Creativity, Writing
If you want to move your writing forward, you need to make room for it in your life. As the lovely Danielle LaPorte states in her awesome video “Credo For Making It Happen; “What are you giving up, as you cannot have it all”. So, let me ask you. What ARE...
